Wednesday, February 17, 2010

the paradox of our time - cheese!

you should have come across "the paradox of our time" wrongly attributed to george carlin when it was written by a dr moorehead, a minister, author and former pastor of overlake christian church, redmond washington.

it goes something like this...

The paradox of our time in history is that we have taller buildings but
shorter tempers, wider freeways, but narrower viewpoints. We spend more,
but have less; we buy more, but enjoy less. We have bigger houses and
smaller families, more conveniences, but less time. We have more degrees
but less sense, more knowledge, but less judgment, more experts, yet more
problems, more medicine, but less wellness.


and so on...

over the past few year, my interest in bread has slowly led to more discoveries.

we have bread, but it's not real bread.  just a load of simple carbohydrates and lots of chemicals!

we have soap, but it's actually just detergent.

and now i learned something new.

we have cheese but it's not really cheese...

go to any supermarket or hypermarket in malaysia and the most common cheese you could buy is cheddar. what's not apparent to all is that most are PROCESSED CHEESE.

read the label. if you want to buy some, buy those described as NATURAL CHEESE.

there is a world of difference between processed and natural cheese. processed is found everywhere! in your burger, in your sandwich, pizza etc. most restaurants nor shops use natural cheese due to the higher cost.

of course, there are better cheese out there but i haven't tried that many. they cost too much! thank god this cheese i'm going to recommend here only cost a few more rm than the typical processed cheese.

bega's strong and bitey vintage cheese has already got us glowing cheek to cheek.


not too salty but a strong rich cheddar cheese flavour. texture is a bit brittle though. i was at hock choon and they sell this plus the Tasty and Extra Tasty variety too. the difference is in how long the cheese is stored as it develops its flavour. the longer you store, the stronger it gets. this Strong & Bitey Vintage variety is stored for 15 months for the flavours to fully mature.

like a match made in heaven, it goes extremely well with the whole wheat ciabatta with sunflower and pumpkin seeds. just bite into it and as your saliva interacts with the cheese and bread... it makes you go... hmmm.... immense satisfaction.

try it!

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